MICE

Bringing Your Events to Life

Masarra offers end-to-end event management solutions for Meetings, Incentives, Conferences, and Exhibitions (MICE) across Abu Dhabi and the wider UAE. Our dedicated team takes care of every aspect of your event — from meticulous planning and logistical coordination to on-site execution and post-event support. Whether it's an intimate corporate meeting or a large-scale international conference, we ensure a seamless, impactful, and memorable experience for you and your guests.

Seamless Event Management

From venue selection and logistics to transportation and on-ground services, our team ensures a seamless experience for your delegates, no matter the scale.

Memorable Team Building

Masarra designs unique incentives and team-building activities that leverage the UAE’s stunning landscapes— from desert dunes to tranquil beaches—fostering collaboration and leadership.

Tailored Corporate Experiences

We create bespoke events that blend business with the UAE’s rich cultural experiences, whether for large-scale conferences, high-end incentives, or intimate corporate meetings.

A trusted network of partners

With our extensive network of suppliers and partners, we deliver events that are not only productive but also culturally enriching and unforgettable.

Our Services

The selection of services outlined below provides just a glimpse into the comprehensive support we offer for your events. Whether it's managing logistics, sourcing and coordinating professional staff, delivering impactful branding, or ensuring a seamless guest experience — we handle every detail with precision and care. Please note that this list is merely indicative; we offer a wide range of additional services that can be fully customized to align with your unique event goals and requirements.

Project Management

Accommodation

Transportation Logistics

Sponsorship Liaison

Meet & Greet Services

Entertainment Displays

Branding Solutions

Audio Visual Solutions

Venue Management

MICE Venues

Access to Prestigious Venues

We offer privileged access to an exceptional selection of venues across the UAE, ranging from world-class luxury hotels and state-of-the-art conference centres to truly unique settings such as private desert camps and secluded island retreats. Each venue is carefully curated to match the scale, style, and objectives of your event — whether you're hosting an executive board meeting, an incentive getaway, or a large-scale conference. Our team works closely with you to ensure every detail is tailored to your vision, delivering an unforgettable experience in a setting that inspires.